Privacy Policy
Last Updated: 10-14-2026
AF-Enterprises LLC d/b/a RateTheVisit, referred to in this Privacy Policy as “RateTheVisit,” “we,” “us,” or “our,” respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, request a free trial or Review Check, communicate with us, or use our services.
By using our website or services, you acknowledge the practices described in this Privacy Policy.
1. Information We Collect
We may collect the following categories of information.
Information you provide directly
When you submit a form, request a free trial, request a Review Check, contact us, schedule a call, or otherwise communicate with us, we may collect:
- Name
- Business name
- Email address
- Phone number
- City, service area, and trade
- Information about your customer-management or job-management system
- Appointment details and communications
- Information you provide in messages, forms, surveys, support requests, or feedback
Information collected automatically
When you visit our website, we may automatically collect:
- IP address
- Browser type and device information
- Operating system
- Pages viewed and actions taken
- Referring page or website
- Approximate location derived from IP address
- Date, time, and duration of visits
- Cookie identifiers and similar online identifiers
- Advertising and campaign attribution information, including UTM parameters and Meta click identifiers such as
fbclid
Information related to our services
If you become a RateTheVisit customer, we may process information you provide about your business and customers, including customer names, contact details, job-close information, review-request status, review activity, and communication history.
We use this information to provide the services you request. When we process customer information on your behalf, you are responsible for ensuring that you have the required rights, notices, and consents to provide that information to us and to authorize the requested communications.
2. How We Use Information
We may use personal information to:
- Respond to inquiries and provide requested information
- Set up, manage, and support your account or trial
- Deliver a requested Review Check, report, consultation, or appointment
- Operate review-request, follow-up, and review-response services for customers
- Send transactional communications, including appointment confirmations, service notices, account messages, and requested support communications
- Send marketing communications where permitted by law and consistent with your preferences
- Analyze website traffic, campaign performance, conversions, and service performance
- Personalize website content and advertising
- Detect, prevent, and address fraud, abuse, security issues, or technical problems
- Comply with legal obligations and enforce our agreements
- Improve our website, services, communications, and customer experience
3. Cookies, Analytics, and Advertising Technologies
We use cookies and similar technologies to operate our website, measure performance, understand traffic, and, where you consent, support advertising measurement and remarketing.
Our website may use the following technologies and service providers:
- WordPress and related website services to operate our website
- CookieYes to manage cookie preferences and consent choices
- Google Tag Manager to manage website tags
- Google Analytics 4 to understand website usage and performance
- Meta Pixel and Meta Conversions API to measure advertising activity, leads, and bookings, and to help us understand the effectiveness of Meta advertising
- Stape to support server-side measurement and Meta Conversions API processing
- Fluent Forms to collect website form submissions
- Pabbly Connect to route and automate form data between services
- GoHighLevel / LeadConnector to manage contacts, appointments, workflows, emails, text messages, and customer communications
- Advertising platforms, including Meta, when we run paid advertising campaigns
Where required, advertising and analytics technologies are activated only after you provide the applicable consent through our cookie banner. You may change your cookie preferences at any time through the cookie settings available on our website.
4. How We Share Information
We may share personal information with:
- Service providers that help us operate our website, forms, scheduling, CRM, analytics, advertising measurement, communications, and business operations
- Professional advisers, including lawyers, accountants, insurers, and auditors
- Government authorities, courts, regulators, or other parties when required by law or necessary to protect rights, safety, security, or property
- A buyer, investor, successor, or other party involved in a merger, acquisition, financing, reorganization, sale of assets, or similar transaction
- Other parties when you direct or authorize us to share information
We do not sell personal information for money. We may share limited online identifiers and website activity with analytics and advertising partners when you consent to advertising cookies or similar technologies.
5. SMS and Text Messaging
If you provide your mobile phone number and opt in to receive text messages, you may receive transactional, appointment-related, account-related, and, where you separately consent, marketing messages from RateTheVisit.
Consent
Your consent to receive text messages is not a condition of purchasing any product or service. Message frequency varies. Message and data rates may apply.
You may opt out of text messages at any time by replying STOP. For help, reply HELP or contact us at:
After you opt out, we may send one final message confirming your opt-out request. We may still send non-text communications or messages that are permitted without consent under applicable law.
Customer communications sent through our service
RateTheVisit may send review requests, follow-up messages, or related communications on behalf of its business customers. Those business customers are responsible for obtaining any required customer consent and for ensuring their communications comply with applicable laws, carrier rules, and platform policies.
6. Email Communications
If you provide your email address, we may send transactional emails related to your inquiry, account, trial, appointment, requested service, or support request.
Where permitted, we may also send marketing emails. You can unsubscribe from marketing emails by using the unsubscribe link in the email. Transactional and service-related emails may continue when necessary to provide requested services or administer your account.
7. Data Retention
We retain personal information for as long as reasonably necessary to:
- Provide the requested services
- Maintain business and service records
- Resolve disputes
- Enforce agreements
- Meet legal, accounting, tax, and compliance obligations
- Protect our rights, safety, and security
Retention periods vary based on the type of information, the purpose for which it was collected, and applicable legal requirements.
8. Security
We use reasonable administrative, technical, and organizational measures designed to protect personal information. However, no website, system, or method of transmission is completely secure. We cannot guarantee absolute security of information transmitted to or stored by us.
9. Your Privacy Choices and Rights
Depending on where you live, you may have rights to request access to, correction of, deletion of, or information about the personal information we hold about you.
You may also have the right to:
- Opt out of marketing communications
- Opt out of text messages by replying STOP
- Update cookie preferences through our website
- Request information about our use or disclosure of your personal information
- Appeal a decision regarding a privacy request, where required by applicable law
To make a privacy request, contact us using the information below. We may need to verify your identity before responding.
10. Children’s Privacy
Our website and services are intended for business users and are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to us, please contact us so we can take appropriate action.
11. Third-Party Websites and Services
Our website may link to third-party websites, services, platforms, or integrations. We are not responsible for the privacy practices, content, or security of third parties. We encourage you to review the privacy policies of any third-party service you use.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the top of this page. Material changes may also be communicated through our website, email, or another appropriate method.
13. Contact Us
If you have questions about this Privacy Policy, your personal information, or our privacy practices, contact:
AF-Enterprises LLC d/b/a RateTheVisit
14. Governing Law
This Privacy Policy is governed by the laws of the State of Wisconsin, without regard to conflict-of-law principles.